The Melanin Market was founded in January 2017. What started as a small event to bring local Black/Melanin minority vendors together as a way to elevate their visibility, community exposure and expand their customer base, has evolved to a brand rapidly expanding to national markets. The idea of creating a melanin market experience, to bring together both experienced entrepreneurs and start-ups who were just in search of an opportunity in which they could authentically connect to a customer base, became an overnight success and generated a level of excitement that infused new life into not only the local south Jersey community, where The Melanin Market planted its roots, but also invigorated the spirit of entrepreneurs who were short on ideas. The space created by The Melanin Market has driven innovation, inspired collaboration and played an integral role in helping the Black dollar stay inter-community.
The Melanin Market has grown to a space that supports hundreds of entrepreneurs and provides thousands of customers and clients with places for them to support the type of businesses that reflect their own interests. As The Melanin Market looks to the next phase of the brand and beyond, they look to expand into digital spaces that counter the barriers presented when physical space becomes limited. Think "international melanin marketplace" with no borders. With the vision to be one of the world’s leading producers and curators of Black culture, news, and products through events, digital space and services, stay tuned for the experience that The Melanin Market will be bringing right to the comfort of your home.
To function as a central, global platform for Black/Melanin minority-owned businesses, brands and consumers that:
Promotes their ideas, products & services to engage new followers, supporters and gain potential lifelong customers;
Educates the community on the power of the Black dollar;
Creates spaces that encourage local, inter-community commerce;
Drives creative content and enterprise;
Inspires impactful and engaging interactions; and
Curates products, stories and culture.
To be one of the world’s leading producers and curators of Black culture, news, and products through events, digital space and services.